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Environment targeting refers as to if or not you need to goal web browser inventory or inventory served in cellular apps. The above listing is much like the IAB class record, out there on different ad tech platforms similar to Outbrain. The following is a list of broad classes you can goal using the Google DV360 platform; under every father or mother category is a subsection or a quantity of sub-sections. Subsequently keyword contextual targeting does not work properly with new content or a URL/ writer web page continually updated.